Li Ning & Zaihong Hunan Embroidery brand cooperation

Through a friend’s introduction, we met a brand manager at Li Ning, and through our conversation we thought we could experiment with clothing combined with Hunan embroidery.

Content of cooperation projects
Li Ning basketball jacket design
The design is from Li Ning

In addition to the use of Hunan embroidery in our products, we also hope to pick up some footage of embroiderers and material that can be used later on by both Li Ning and then Red Hunan Embroidery to better introduce Hunan and Hunan embroidery to consumers.

Steps of cooperation: design finalisation – sample development – sample testing – contract signing – order placement – production

The company says that due to the current schedule of embroiderers, it is expected to start receiving production in December. Li Ning said that they would first make 4-5 pieces to see the effect of the samples.

# AC Knowledge # AC Realisation # AC Process

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